La biografa definitiva de Steve Jobs, el fundador de Apple, escrita con su colaboracin.

La muerte de Steve Jobs ha conmocionado al mundo. Tras entrevistarlo en ms de cuarenta ocasiones en los ltimos dos aos, adems de a un centenar de personas de su entorno, familiares, amigos, adversarios y colegas, Walter Isaacson nos presenta la nica biografa escrita con la colaboracin de Jobs, el retrato definitivo de uno de los iconos indiscutibles de nuestro tiempo, la crnica de la agitada vida y abrasiva personalidad del genio cuya creatividad, energa y afn de perfeccionismo revolucionaron seis industrias: la informtica, el cine de animacin, la msica, la telefona, las tabletas y la edicin digital.

Consciente de que la mejor manera de crear valor en el siglo XXI es conectar la creatividad con la tecnologa, Jobs fund una empresa en la que impresionantes saltos de la imaginacin van de la mano de asombrosos logros tecnolgicos.

Aunque Jobs colabor en el libro, no pidi ningn control sobre el contenido, ni siquiera ejerci el derecho a leerlo antes de su publicacin. No rehuy ningn tema y anim a la gente que conoca a hablar con franqueza. He hecho muchas cosas de las que no me siento orgulloso, como dejar a mi novia embarazada a los veintitrs aos y cmo me comport entonces, pero no hay ningn cadver en mi armario que no pueda salir a la luz.

Jobs habla con una sinceridad a veces brutal sobre la gente con la que ha trabajado y contra la que ha competido. De igual modo, sus amigos, rivales y colegas ofrecen una visin sin edulcorar de las pasiones, los demonios, el perfeccionismo, los deseos, el talento, los trucos y la obsesin por controlarlo todo que modelaron su visin empresarial y los innovadores productos que logr crear.

Su historia, por tanto, est llena de enseanzas sobre innovacin, carcter, liderazgo y valores. La vida de un genio capaz de enfurecer y seducir a partes iguales.

ENGLISH DESCRIPTION

Based on more than forty interviews with Jobs conducted over two yearsas well as interviews with more than a hundred family members, friends, adversaries, competitors, and colleaguesWalter Isaacson has written a riveting story of the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing.

At a time when America is seeking ways to sustain its innovative edge, and when societies around the world are trying to build digital-age economies, Jobs stands as the ultimate icon of inventiveness and applied imagination. He knew that the best way to create value in the twenty-first century was to connect creativity with technology. He built a company where leaps of the imagination were combined with remarkable feats of engineering.

Although Jobs cooperated with this book, he asked for no control over what was written nor even the right to read it before it was published. He put nothing off-limits. He encouraged the people he knew to speak honestly. And Jobs speaks candidly, sometimes brutally so, about the people he worked with and competed against. His friends, foes, and colleagues provide an unvarnished view of the passions, perfectionism, obsessions, artistry, devilry, and compulsion for control that shaped his approach to business and the innovative products that resulted.

Driven by demons, Jobs could drive those around him to fury and despair. But his personality and products were interrelated, just as Apples hardware and software tended to be, as if part of an integrated system. His tale is instructive and cautionary, filled with lessons about innovation, character, leadership, and values.